Up For It App
Sometimes it is difficult to make plans. Working professionals may find it especially challenging to find last-minute activities and coordinate with friends who are available.

Overview
UpForIt App helps connects users with last-minute activities, which can be shared with friends.
Challenge
Sometimes it is difficult to make plans. Working professionals may find it especially challenging to find last-minute activities and coordinate with friends who are available. People often enjoy socializing, but not necessarily choosing and planning what to do.
Role
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Founder of Ladies UX Lab
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Project Management
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UX Research
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Synthesis
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User Flow
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Usability Testing
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Visual Design
comparative analysis
surveys
interviews
Research
We began our research by comparing features of event-planning applications. Some of these applications and sites focused on messaging friends. Some were a combination of event information and messaging. After this, we individually interviewed our target users – young city-dwelling professionals. Our intention was to validate our hypothesis and uncover any other problems users encounter.

Synthesis
Affinity Mapping & Persona
We began our research by comparing features of event-planning applications. Some of these applications and sites focused on messaging friends. Some were a combination of event information and messaging. After this, we individually interviewed our target users – young city-dwelling professionals. Our intention was to validate our hypothesis and uncover any other problems users encounter.
We found that our interviewees and survey takers’ last-minute plans were often repetitive and not creative, despite their desire for varied experiences. Respondents listed going to dinner, happy hour, coffee or a movie.
The affinity map also revealed that the greatest challenges our respondents faced were:
- deciding what to do
- finding available friends
We created a persona based upon these results:

User Flow


Wireframes
As a group we individually sketched wireframes, compared our sketches and combined designs.


Guerilla Usability Testing
Finding
Usability testing revealed that for some users, it was unclear what would happen to the event after the user clicks the check mark.
Solution
Chosen activities populate to the top of the screen and the list of chosen activities visibly grows and can be accessed
Style Guide
